249K+
People Reached
555K+
Impressions
8
Campaigns
200+
Facebook Leads
project

Company Brief

Merit International Pvt Ltd is an educational consultancy committed to provide students with valuable educational experience and preparations for IELTS, TOEFL, SAT etc. They have been filling placements in over 12 countries and met the quality requirement students would primarily expect from any of the consultancies in Nepal.

Aakash Labs took an initiative to best present Merit international pvt Ltd consultancy’s sincere reliability, quality and their counseling services in front of the students struggling to find the right institution to help them reach the school of their ambition .

project

Objectives

  • Demand Generation
    Drive Awareness and interest in the educational counselling and preparation classes to the right audiences
  • Student traffic
    Traffic to the institution with diligent students who are interested to study abroad
  • Course and Destination promotion
    Promotion of available course classes like Fashion Designing, MBBS etc in different countries like Bangladesh, France etc.
    Promotion of ongoing classes for standardized tests like IELTS, TOEFL, SAT etc.
analysis

Strategy

  • Social media platform
    People belonging to the age group of 18-25 years are more active on social media pages like Facebook and Instagram. So targeting those age groups and those interested in going abroad for further study is the foremost strategy to meet through social media platforms.
    Promotions with the implementation of Social Media platforms ads and campaigns to reach and drive awareness.
  • Content marketing
    Stimulating targeted audiences with good and valuable contents, infographics, videos and banners
  • Lead Generation
    Generate and collect audience informations who are interested to get company’s services and products
    Reach and follow up directly and indirectly to cultivate loyal customers
administration

Execution

  • merit
    merit
  • merit
    merit
    merit
target

Results

  • Leads
    Generated leads of students interested to study the courses available at Merit International Pvt Ltd consultancy
  • Conversions
    Converted generated leads through messages and follow ups.
249K+
People Reached
555K+
Impressions
8
Campaigns
200+
Facebook Leads
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